In 1997, John Monroe sold his stake in his advertising company, pivoted into the world of online trading/investing, and never looked back. He made it his mission to figure out why stocks behave the way they do and how to tell the difference between the stocks that would succeed and those that wouldn't.
Intuitively, John grasped the ins and outs of technical and fundamental analysis under the mentorship of a desk trader who service a multi-hundred million dollar hedge fund. In 2000, with the trading/investing insight he received, John launched one of the most trafficked online communities for investors/traders interested in small stocks, garnering him over 100K subscribers, and setting the foundation for what eventually became his equity research/analysis firm, Viking Crest.
